NEW YEAR’S EVE

Times Square Area | 2021 - Present

Client: Times Square Alliance

Services: AMA prepares and installs all scenic elements for the NYE worldwide celebration from the Mayor's Podium, the countdown switch, Press event stages, lighting, etc. Any modification to the crystals on the ball are performed by AMA crew members and all countdown signage is aligned and maintained to the second ensuring the celebration begins at the very instant of the New Year.


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Saks Fifth Avenue

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Macy's NYC